Together with our friends at the Martin Agency, we produced (50) Busch Light cups equipped with everyday hunting attachments for the ultimate beer drinker. In 2 weeks, we created 3 iterations of the cup prototypes for the content shoot featuring a Deer, Duck, and Turkey cup and fulfilled the bulk of the order 2 weeks later. We enjoyed experimenting to find the most efficient way to produce these multi-use cups that feature a "hidden" screwable base with 4 attachments per cup.